Going that extra mile

Date: 7th Wednesday, October, 2015

A recent story in the latest SWS Best News emphasised the role of the individual in customer satisfaction.   Renford Smith has worked for The Best Connection for 20 years and during that time he has gone the extra mile to help his colleagues in various companies to ensure they receive the very best service. 

Check out the story - it’s a classic case of how attitude and action have a massive influence on perception and customer relationships.  Often, the extra mile doesn’t have to be a huge effort or magnanimous action.  But small things can make a major difference to the way people are thought of and also the company and brand that they represent.  This responsibility sits on all our shoulders and is a state of mind waiting to be exercised.   All too often some may decide that the extra mile is the responsibility of others and not part of standard expectations and consequently no action is considered.  In our world of global competition, who customers buy from is becoming more and more focused on service.  It’s so easy to shop elsewhere.  And service is a state of mind that makes an individual and company successful.  We are aware of the classic example – John Lewis, etc.  So, if you are embarking on a new assignment or career – perhaps consider the impact of going that extra mile as it can never be underestimated!

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For more information please contact:

Neil Yorke
The Best Connection Group Ltd
e-mail: neil.yorke@thebestconnection.co.uk
www.thebestconnection.co.uk

or

Jan Blann
Market Notions
Tel/Fax. 01926 843693
Mobile.  07976 284248
e-mail: jan@marketnotions.com

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